Analytics Implementation Specialist
Our Product Analytics team is growing, and we are looking for a new team member to join us on our journey!
An Analytics Implementation Specialist is a key role to unlocking new insights and standardising the analytics architecture across multiple brands. The role will also support the development and measurement of A/B/MVT tests, so solid Javascript experience is required
Your day-to-day
- Design both standardised and bespoke tagging implementations to suit different requirements from analytics and commercial stakeholders;
- Gather business requirements and translate these into the data layer requirements to be implemented by the development team;
- Define and map these solutions into variables within our analytics platform, we use GA4, GTM and Full Story;
- Support internal developers and third parties throughout the implementation process and deployment;
- Act as the primary point of contact for all tagging and tracking issues, ensuring data integrity and quality assurance processes are in place;
- Recommend tagging strategies and implementation guides for marketing tags, A/B testing and conversion/engagement measurement;
- Proactively engaging with Product Owners and internal teams to continually enhance data collection and usage
Your background and mindset
- Advanced JavaScript, HTML & CSS skills;
- Solid understanding of various measurement and analysis technologies with proven ability to use analysis technology to solve business problems;
- Maintained a Google Tag Manager implementation, implementing best practice, and considering container size;
- Experience supporting or working directly with experimentation teams and A/B testing processes;
- Exposure to server-side tagging and understanding of API / webhooks, is a strong advantage;
- Familiarity with tools such as Google Analytics, FullStory, or similar user behavior analytics platforms;
- Hands-on experience validating marketing pixels with digital marketing platforms such as Google Ads, affiliate networks, and performance tracking tools;
- An understanding of industry-specific user behavior, acquisition channels, and regulatory considerations;
- Excellent written and verbal English;
- Experience in iGaming, sports betting, or online casino environments is a plus;
- Previous experience in front end development is a plus.
Please note, we don't offer relocation support for this position.
- Department
- Yolo Entertainment
- Locations
- London, UK, Tas-Sliema, Malta
- Employment type
- Full-time
Benefits and perks
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Fit, Healthy, and Feeling Well
At Yolo Group, we know that building a great business is a marathon, not a sprint. Our active team members thrive with our comprehensive wellness benefit. From gym access and swimming pools to sports teams, fitness classes and holistic opportunities, we support your physical and mental health. Your health, your choice – we're here to support your whole self!
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Birthday Day Off
Celebrate your special day your way! We're delighted to offer you a day off on your birthday, allowing you to create memorable moments with your loved ones. It's our way of showing appreciation for you as an individual, not just an employee.
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Growing to New Heights
Growth is embedded in our DNA. We take pride in our diverse in-house learning & development programs, where you'll not only acquire new skills but also put them into practice through ambitious, startup-like business projects. Additionally, we offer opportunities for volunteering – both individually and as a team – fostering personal growth while making a positive impact in our communities.
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Work Hard, Play Harder
We believe in celebrating our achievements and fostering strong team bonds. Enjoy our legendary parties, summer outings, and festive Christmas galas. But that's not all – we spice things up with monthly office events, from themed gatherings to team-building activities, ensuring there's always something exciting on the horizon. At our company, we work with passion and play with enthusiasm!
Workplace & Culture
Together we reach for the moon!
If we were to describe ourselves in a couple of words, we would say we are fast moving and an ambitious team of go-getters!
We encourage our employees to push their limits, reach their goals and innovate things further by bringing on board exciting and challenging projects. Working at Yolo Group guarantees you a sense of achievement and is awarded with plenty of entertainment and time-off possibilities; Happy hours with fun-loving colleagues to sports compensation and time off for your birthday. We believe that a happy member of our company brings more value for everyone.
We value our employees as we do our customers by putting them at the centre of our universe.
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